Wednesday, November 23, 2005
// fruitful trip
went down to suntec convention centre fer a big event today;
ADASIA.

*a personalized tag fer all visitors! (:


was really an eye-opener, seein da numerous award-winning advertisements in da market. truly a resource heaven! left da place wid stacks of brochures, publications, business kit etc.



this is one of da bus-shelter licencee, JCDecaux. i guess most of you have seen this name before. i was quite surprised to find out dat their total market share was only 20%. why
only? becuz their competitor, Clear Channel, owns the anotha 80%. and to me, i only remember seein more of JCDecaux's outdoor adverts than clearchannel's.
sounds ironic. but dats perception! and ma lecturers told me perception IS reality!
moove media..



yes ma dear senior, ling, was attached to Moove Media fer internship. how cool..
bumped into fellow sealsports camp instructor, caixia @ LIA booth too! (:

of course, there were many otha interestin booths as well.. but i was too lazy to take more pictures cuz i was carryin a very heavy stack of resources dat i've gotten from da exhitbition itself.
*projectmates (wid david missin); sperm, maself, yy, edwina

a fruitful trip indeed. (:
advertisin is soooooo costly.